What is Ad-Memoire?
Ad-Memoire is a digital reminiscence resource featuring some of the UK’s best loved vintage TV commercials and print ads (1950s-70s) from the collections of The History of Advertising Trust.
A great prompt for older people, including those living with dementia, the resource inspires happy memories of the brands, fashions, technologies and popular culture of the era.
Ad-Memoire provides hospital staff with a resource to engage patients in acute and community healthcare settings.
How to Access Ad-Memoire
Ad-Memoire can be downloaded from the App Store, Google Play Store or accessed online (and some hospitals may require their IT team to enable the download). It can be used on a tablet, smartphone or web browser and connected to a TV screen.
Users can download this printable poster with tips on how to get the most out of the resource – ideal for displaying on wards and sharing with staff and volunteers.
Access to the resource is FREE for the entire hospital.
Register now for FREE access
Ad-Memoire content includes:
THEMED AD REELS
A selection of vintage TV commercials in themed reels including Motoring, Toys & Games, Sweets & Chocolates, Cooking, Oxo- Life with Katie, Breakfast, Ice-cream & Lollies and Housekeeping with downloadable conversation prompts devised by National Activity Providers’ Association (NAPA)
ADS OF THE MONTH
• Specially selected vintage TV commercials, updated each month and accompanied by on-screen conversation prompts to engage residents and staff.
• Fun advertising and brand based quizzes and activities
• Colourful vintage ad images which can be displayed around wards.
BRAND BINGO
Updated each month, Brand Bingo is a weekly activity based on the popular, classic game but featuring on-screen images of colourful 1950s & 60s print ads instead of numbers.
Free Access
Access to the Ad-Memoire resource is FREE with registration.
Ad-Memoire 